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Our Mission

Our mission is to empower organizations through strategic fundraising, marketing, and analytics guidance. We create sustainable solutions that drive transformative change and advance the missions of non-profits, independent schools, healthcare, and higher education institutions.

Our Values


Committed to embracing diversity, fostering inclusivity, and cultivating unity by honoring and valuing the richness of unique backgrounds and perspectives.


Dedicated to creative thinking, continuous improvement, and finding inventive solutions to drive impactful outcomes.


Conducting ourselves with honesty, ethics, and moral principles, ensuring transparency, trustworthiness, and accountability in all aspects of our work.


Creating meaningful and measurable outcomes that bring about positive change in all of the organizations we serve.


Equipping organizations with the tools, resources, and confidence to make informed decisions and achieve their goals.


Committed to cultivating compassion and empathy, driving positive impact through genuine care and consideration.

Meet Brittany

Brittany N. Shaff, bCRE, CFRE

Brittany Shaff is the Founder and CEO of the Shaff Fundraising Group, a strategic fundraising consulting firm that partners with nonprofits to raise funds today and strengthen organizations for the future. 

Brittany has nearly two decades of professional fundraising and management experience with expertise in annual giving, alumni engagement, segmentation strategy, data analysis, and more. She is recognized as an industry leader with a proven track record of developing philanthropic pipelines through innovative strategies in behavioral economics, data science, stewardship, and engagement.

Before establishing Shaff Fundraising Group, Brittany served as Global Vice President of Fundraising and Marketing at Gravyty (formerly Graduway), the market-leading fundraising software company. Prior to her technology experience, Brittany spent fifteen years in various fundraising, marketing, and analytics positions within independent schools, health care, academic medicine, and higher education.

Brittany has held executive positions at organizations such as The Hamlin School, Towson University, Johns Hopkins University and Medicine, and the University of Miami and Health System. She is a frequent speaker and author on topics related to global nonprofit strategy, digital engagement, and the effects of technology on organizations and their communities. She has received over a dozen awards from CASE and other organizations, is a Certified Fund Raising Executive (CFRE), holds a certification from Blackbaud in Raiser’s Edge (bCRE), and a bachelor’s degree and master's degree from San Francisco State University. Brittany resides in Maryland with her family.

Brittany Shaff headshot



John Grice
Annual Giving Manager

Obama Foundation

The Obama Foundation values the exceptional guidance, invaluable insights, and support provided by SFG. Their partnership has been instrumental in our success of this campaign, enabling us to achieve outstanding results that would not have been possible without their expertise and collaboration.

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Evelyn Buchanan, Vice President for University Advancement
California State University - East Bay

Shaff Fundraising Group's 

assessment and recommendations transformed our fundraising efforts. Their strategic guidance brought improvements and delivered outstanding results for California State University- East Bay. We highly recommend their expertise.

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Meredith Gal
Director of Development 

Canterbury School

SFG's profound understanding of the fundraising landscape, combined with their up-to-date knowledge of the latest trends, has significantly impacted Canterbury School. Their data-driven and audience-centric approach has been invaluable, providing strategic support and expert guidance in every step of our fundraising efforts.

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